The new Rome Flagship Store is situated on Piazza di Spagna, next to the historic creative headquarters of Valentino Maison. The Flagship is an important step for the development of Valentino’s worldwide retail and marks a key moment in the evolution of the store concept first developed by David Chipperfield Architects Milan together with Valentino Creative Directors, Maria Grazia Chiuri and Pierpaolo Piccioli in 2012. Returning to Valentino’s original roots in Rome, new materials and techniques have been added to the established vocabulary.
Image ©Santi Caleca